Uttar Pradesh is participating as a partner state in the 44th India International Trade Fair (IITF) 2025 at Bharat Mandapam, New Delhi. With the theme ‘Local to Global,’ the state is highlighting its One District One Product (ODOP) crafts, startups, and tech innovations through 343 stalls and over 2,700 participants.
Uttar Pradesh is stepping into the spotlight at the 44th India International Trade Fair (IITF) 2025, being held from November 14 to 27 at Bharat Mandapam, Pragati Maidan, New Delhi. As a partner state, UP is showcasing its rich tapestry of local crafts, ODOP products, women-led enterprises, and cutting-edge tech startups under the theme ‘Local to Global.’
Union Minister of State for Commerce & Industry, Jitin Prasada, inaugurated the Uttar Pradesh pavilion, which features over 140 exhibitors and a vibrant display of the state’s industrial heritage and entrepreneurial ecosystem. The initiative underscores UP’s ambition to position itself as a global sourcing hub, blending tradition with innovation.
Notable Updates
• ODOP Showcase: Uttar Pradesh’s flagship One District One Product (ODOP) initiative is at the heart of the pavilion, spotlighting handicrafts, textiles, brassware, and food products unique to each district.
• Startup Participation: Young entrepreneurs and women-led startups are presenting innovations in IT, biotech, and agritech, reflecting the state’s growing tech ecosystem.
• Scale of Participation: The pavilion hosts 343 stalls and 2,750 participants, making it one of the largest state showcases at IITF 2025.
• Global Outreach: The ‘Local to Global’ theme emphasizes export potential, aiming to connect artisans and startups with international buyers.
• Cultural Heritage Meets Tech: Exhibits combine traditional crafts with modern design and technology, reinforcing UP’s dual identity as a cultural and innovation hub.
• Partner States: Alongside Uttar Pradesh, Maharashtra and Rajasthan are also partner states at this year’s fair.
Major Takeaways
• Economic Empowerment: The showcase highlights how local crafts and startups can drive employment and exports.
• Women Entrepreneurs: Special focus on women-led enterprises reflects UP’s commitment to inclusive growth.
• Global Branding: By positioning ODOP products internationally, UP aims to strengthen its brand identity in global markets.
• Innovation Synergy: The mix of crafts and technology demonstrates the state’s evolving industrial landscape.
Why It Matters
The IITF 2025 pavilion is more than an exhibition—it is a strategic platform for Uttar Pradesh to project its economic and cultural strengths globally. By merging traditional craftsmanship with modern innovation, the state is reinforcing its role as a key player in India’s trade and export story.
Sources: India Times, Indian Masterminds
