Made in India: Why Fashion Giants Are Betting Big on the Subcontinent

India is fast emerging as the preferred apparel sourcing destination, as global buyers move away from China and Bangladesh due to rising geopolitical risks and trade barriers. According to industry data, India’s apparel exports rose 11.3% yearonyear in May, with Western brands increasingly turning to Indian suppliers for reliability and duty advantages.

 

Key Highlights:

India’s appeal lies in its stable political climate, growing production capacity, and vertically integrated supply chain. While Bangladesh still leads in bulk capacity, India is gaining ground with quality, compliance, and speed. Rising cotton imports remain a concern, but exporters are optimistic about sustaining momentum.

 

With global fashion brands rethinking their sourcing strategies, India’s textile sector is stitching together a new chapter in global trade.

 

Source: Economic Times, Hindu Business Line, Fashionating World, Rivexa Insights