An outdoor advertising association has approached the Calcutta High Court against Kolkata Municipal Corporation’s (KMC) new rule restricting private hoardings on key commercial streets. The petition argues the move infringes on business rights, while KMC defends it as an effort to declutter and improve urban aesthetics in high-traffic zones.
Advertisers contest KMC’s hoarding restrictions
Kolkata Municipal Corporation recently announced regulations to remove private hoardings attached to buildings and private premises along prominent stretches such as Park Street, Camac Street, and Shakespeare Sarani. Government-owned hoardings on pavements will remain, though their space allocation will be reduced. Officials stated the measure aims to streamline the city’s busiest areas and enhance visibility.
In response, the Outdoor Advertising Association filed a petition in the Calcutta High Court, claiming the rules unfairly target private advertisers while allowing government hoardings to continue. The group argues the decision violates their fundamental right to conduct business. The High Court has admitted the petition, and KMC is expected to submit its reply.
Major takeaways
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Private hoardings on Park Street, Camac Street, and Shakespeare Sarani targeted for removal
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Government-owned hoardings to remain with reduced space allocation
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Outdoor Advertising Association challenges rule, citing violation of business rights
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KMC defends move as an effort to declutter high-visibility commercial areas
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Matter now under consideration by Calcutta High Court
Sources: Telegraph India, Bengal Info, KMC Advertisement Policy Regulations 2025