Bodhi Tree Multimedia Ltd has approved the acquisition of a 50.01% stake in Moving Image Studios for ₹70 million. The deal provides majority control, enhancing content creation capabilities across TV and digital platforms. Analysts see this as a strategic step to strengthen Bodhi Tree’s position in India’s entertainment industry
Bodhi Tree Multimedia Ltd, a leading content production company, has announced the approval of its acquisition of a 50.01% stake in Moving Image Studios for a total consideration of ₹70 million. The move marks a strategic expansion into new creative avenues, strengthening Bodhi Tree’s footprint in India’s dynamic entertainment industry.
Key highlights of the announcement include:
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The acquisition gives Bodhi Tree majority control over Moving Image Studios, enabling synergies in content creation and distribution.
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The deal, valued at ₹70 million, reflects Bodhi Tree’s commitment to scaling its operations and diversifying its portfolio.
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Management emphasized that the acquisition will enhance capabilities in scripted and non-scripted formats, catering to both television and digital platforms.
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Industry analysts view this as a strategic milestone, positioning Bodhi Tree to leverage Moving Image Studios’ expertise and expand its reach in the OTT and broadcast markets.
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The company continues to focus on innovation and storytelling, aiming to capture a larger share of India’s growing media and entertainment sector.
This acquisition underscores Bodhi Tree’s ambition to evolve into a multi-format powerhouse, blending creativity with scale to meet rising demand for quality content.
Sources: Reuters (RTRS), NSE Corporate Filings, Economic Times