Cashback Made Simple: Amazon Pay Unveils Rewards Gold With 5% Back on Daily Spends

Amazon Pay has launched its new loyalty program, Rewards Gold, offering users up to 5 percent unlimited cashback across a wide range of categories. Timed just ahead of Prime Day 2025, the initiative is designed to reward frequent users with real savings on everyday transactions.

Key Features of Rewards Gold

- Users qualify by completing 25 transactions via Amazon Pay over a rolling 3-month period  
- Eligible transactions include UPI payments, QR code scans, bill payments, recharges, and shopping  
- Once qualified, Prime members earn 5 percent cashback and non-Prime users get 3 percent on future spends  
- Cashback applies to categories like groceries, fashion, travel, food delivery, entertainment, and pharmacy  
- Benefits activate within 48 hours of reaching Gold status and stack with Amazon Pay ICICI credit card rewards  

Where You Can Earn

- Grocery and essentials: Amazon Fresh, daily needs, pharmacy  
- Fashion and lifestyle: clothing, shoes, luxury beauty, luggage  
- Entertainment: Xbox, Hotstar, books, toys  
- Food and commute: Domino’s, Zomato’s District, Ola  
- Offline and online merchants: over 55,000 partners including 5,000 brand stores  

Outlook

With no membership fee and a simple qualification process, Rewards Gold is Amazon Pay’s push to make cashback more accessible and transparent. For users already active on Amazon Pay, the program offers a seamless way to earn on routine transactions.

Sources: Business Standard, DesiDime, About Amazon India, News18 Hindi, GoPaisa, Amazon Pay Rewards Gold FAQs