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Cupid Ltd has approved the establishment of a new FMCG manufacturing facility in Saudi Arabia to expand its international footprint. The project will be funded through internal accruals and is subject to necessary regulatory approvals. The move marks a strategic step in strengthening Cupid’s global presence in personal care and wellness products.
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Cupid Ltd, a leading manufacturer of contraceptives and personal care products, has announced board approval for setting up a new FMCG facility in Saudi Arabia. The expansion aligns with the company’s long-term growth strategy focused on diversifying its product base and enhancing its footprint in overseas markets.
According to the company, the project will be financed entirely through internal resources, demonstrating Cupid’s robust financial position and operational efficiency. The new facility aims to cater to growing demand for personal hygiene and wellness products across the Middle East region.
Key Highlights:
Project Approval: FMCG manufacturing facility to be established in Saudi Arabia.
Funding: Entirely through internal accruals.
Purpose: Strengthen global manufacturing capabilities and diversify product offerings.
Market Focus: Saudi Arabia and wider Middle East consumer base.
Status: Subject to statutory and regulatory approvals.
With this development, Cupid Ltd aims to build on its reputation for quality healthcare and personal wellness products on a global scale.
Source: Company announcement and BSE filing.
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