Greater Noida Gets a Zesty Upgrade: Lemon Tree Suites to Sprout Under Carnation Hotels

India's fastest-growing hotel chain Lemon Tree Hotels Limited will further strengthen its foothold in the National Capital Region with the opening of a new hotel in Greater Noida, Uttar Pradesh. The wholly owned subsidiary of the company, Carnation Hotels Private Limited, has executed a Hotel Operating Agreement (HOA) for the new hotel, which will be operated under the luxury "Lemon Tree Suites" brand.

 

Key Highlights

Strategic Development:

The new hotel in Greater Noida is Lemon Tree's sustained efforts to build its premium brand presence in major business and vacation destinations.

 

Operational Structure:

Carnation Hotels will manage the property under the brand name "Lemon Tree Suites," following a formal license deal with Lemon Tree Hotels Limited.

 

Compliance Milestone:

The licensing contract, for operation under the "Lemon Tree Suites" brand name, will be executed after the hotel obtains its Occupation/Completion Certificate, post-verifying compliance with relevant rules and regulation and being ready for operations.

 

Brand Strengthening:

This will assist in building the brand profile of Lemon Tree in North India for business travelers as well as leisure travelers seeking high-end hotels.

 

Growth Outlook:

Greater Noida project is in consonance with the strategy of Lemon Tree Hotels to venture into high-growth urban markets, leveraging its asset-light management model via subsidiaries like Carnation Hotels. This announcement is a clear pointer of Lemon Tree Hotels' desire to expand its portfolio and deliver global-standard hospitality experiences in India. 

 

Source: Lemon Tree Hotels Announcements