Groww is set to broaden its financial services portfolio by scaling up its loan-against-shares business and launching new offerings in portfolio management and commodity trading. The move aligns with its upcoming IPO and signals a strategic push to deepen customer engagement and diversify revenue streams.
India’s fast-growing stock broking and wealth-tech platform Groww is preparing to expand its suite of financial products. According to CEO Lalit Keshre, the company plans to scale its *Margin Trade Funding and Loans Against Securities* business, enabling users to borrow against their equity holdings. Additionally, Groww is working on launching *Portfolio Management Services (PMS)* and *commodity trading*, marking its entry into more sophisticated investment segments.
These initiatives come as Groww gears up for its Rs 6,632 crore IPO, scheduled to open on November 4, 2025. The company is targeting a valuation of over $7 billion and aims to use the proceeds to fund product expansion and deepen its presence across India. With a strong focus on customer acquisition and non-derivative offerings, Groww is positioning itself as a full-spectrum investment platform.
Important points and major takeaways
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Groww to scale loan-against-shares business
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New launches planned: Portfolio Management Services and commodity trading
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IPO opens November 4, 2025; valuation target: $7–8 billion
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Strategic goal: Diversify offerings and deepen user engagement
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CEO: Lalit Keshre emphasizes long-term platform vision
Sources: Economic Times, Devdiscourse, News18