Image Source: Techcrunch
WhatsApp is set to roll out a long-awaited username feature in 2026, allowing users to connect without sharing phone numbers. The update, spotted in beta testing, will also extend to business accounts—enhancing privacy, simplifying communication, and helping brands build stronger digital identities on the platform.
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Meta-owned WhatsApp is preparing to launch a major privacy-focused update in 2026: the ability to create and use usernames. This feature, currently in beta testing, will allow users to connect via unique handles—similar to Instagram or Telegram—without revealing their phone numbers.
The update is expected to benefit both individual users and businesses. WhatsApp has already begun notifying business account holders to prepare for the change by updating workflows and connected systems. The feature will be optional, giving users the choice to display either their username or phone number.
Notable updates:
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Username functionality will enhance privacy by eliminating the need to share phone numbers
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Businesses can use usernames to establish brand identity and streamline customer interactions
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The feature is in its final development phase and expected to roll out globally in 2026
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WhatsApp API users and business accounts are being advised to prepare for integration
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This marks one of WhatsApp’s most significant privacy upgrades to date, aligning with broader trends in secure, user-controlled communication.
Sources: Gadgets360, Analytics Insight, AMK Resource Info
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