Following a muted September, India’s auto retail sector rebounded strongly in October with a 40.5% year-on-year increase. Festive season bookings, especially in passenger vehicles, fueled momentum, sustained by rural liquidity and a corrected inventory. Dealers express cautious optimism for sustained demand through November and beyond, amid a vibrant festive spillover.
Key Highlights
October retail sales surged 40.5% YoY, rebounding from subdued September demand
Passenger vehicle (PV) dealers report a strong pipeline of undelivered festive bookings
Two-wheeler (2W) dealers foresee steady demand driven by rural liquidity
PV inventory corrected to 5-7 days, aiding supply-demand balance
Festive season momentum expected to extend into November with cautious optimism
64% of dealers anticipate growth, 27% expect flat sales, 8% foresee declines
Detailed Report
India’s automotive retail sector experienced a hurdle-race style rebound in October 2025, with overall retail sales increasing by 40.5% year-on-year, according to the Federation of Automobile Dealers Associations (FADA). This recovery follows 21 days of muted demand in September that gave way to a strong festive season surge, prominently driven by passenger vehicle bookings.
Passenger vehicle dealers report a healthy pipeline of undelivered bookings made during the festival period, while two-wheeler dealers note steady demand supported by increased rural liquidity, which continues to underpin sales growth in smaller vehicle segments.
Inventory levels for passenger vehicles have been corrected to 5-7 days from higher backlogs, facilitating better availability and faster delivery. Industry participants expect that momentum gained during the festival will extend into November, fueling a cautious yet positive outlook for the months ahead.
FADA data shows 64% of dealers expect growth in the coming quarter, 27% foresee sales stabilization, and only 8% project a decline, reflecting a broadly optimistic sentiment in the auto retail ecosystem despite some external uncertainties.
Source: Federation of Automobile Dealers Associations (FADA), industry reports