British supercar maker Lanzante has stirred global fascination by featuring Lord Ganesha, the Hindu god symbolizing wisdom and remover of obstacles, as the emblem on its flagship hypercar 95-59. Inspired by The Beatles’ George Harrison’s spiritual beliefs, the logo embodies the brand’s ethos of overcoming engineering challenges with grace and power.
Lanzante Limited, a renowned British supercar and motorsport specialist, unveiled its first hypercar, the 95-59, at the Goodwood Festival of Speed 2025. Beyond its cutting-edge design and powerful 850-horsepower twin-turbo V8 engine, the car’s crest stands out—a unique Lord Ganesha-inspired emblem.
The choice of Lord Ganesha as Lanzante’s logo is deeply symbolic. Known in Indian culture as the remover of obstacles and the deity of wisdom, prosperity, and new beginnings, Ganesha represents qualities that resonate with Lanzante's mission: pushing engineering boundaries while elegantly overcoming challenges.
This emblem’s origin traces back to George Harrison of The Beatles, who was profoundly influenced by Indian spirituality and revered Lord Ganesha. The brand embraced this symbolism to align its engineering ethos with the spiritual belief in wisdom and obstacle removal.
The 95-59 hypercar combines heritage and innovation, paying homage to Lanzante’s 1995 Le Mans victory with the McLaren F1 GTR. It features a three-seat layout with the driver centered, a lightweight carbon fiber body, and aerodynamic design elements inspired by fighter jets. With only 59 units to be made, it promises exclusivity alongside cultural richness.
The internet and social media have exploded with reactions, from admiration of this fusion of faith and technology to lively debate on cultural symbolism in global luxury brands. Many applaud the respectful homage to Indian culture, seeing it as an example of rising global appreciation for traditional Indian values.
Sources: Times of India, The Bridge Chronicle, News18, LinkedIn, Navbharat Times, Creckk, Instagram