Updated:
November 25, 2025 15:52
Image Source : Windows Central
Sam Altman, CEO of OpenAI, has described the company’s forthcoming AI hardware device as more peaceful and calm compared to the iPhone. Designed in collaboration with Apple’s former chief designer Jony Ive, the pocket-sized, screenless prototype aims to reduce digital clutter and deliver a serene, distraction-free user experience.
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OpenAI’s much-anticipated hardware project is beginning to take shape, with CEO Sam Altman offering fresh insights into its design philosophy. Speaking at Emerson Collective’s Demo Day in San Francisco alongside Jony Ive, Altman emphasized that the device will stand apart from today’s smartphones by prioritizing simplicity and calmness. While the iPhone remains, in Altman’s words, the “crowning achievement of consumer products,” he believes modern devices have become overwhelming, filled with constant notifications and distractions. The new AI device seeks to counter this by offering a minimalist, almost invisible presence in daily life.
Key highlights from the announcement include
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Sam Altman compared the forthcoming AI device to the iPhone but stressed its calmer, distraction-free design.
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The prototype is rumored to be pocket-sized and screenless, focusing on simplicity.
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Jony Ive, Apple’s former chief designer, is leading the design effort through his firm io, acquired by OpenAI earlier this year.
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Altman described the device’s vibe as serene, aiming to reduce digital noise and clutter.
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The project was discussed at Emerson Collective’s 9th annual Demo Day in San Francisco, hosted by Laurene Powell Jobs.
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OpenAI’s vision is to create hardware that integrates AI seamlessly into everyday life without overwhelming users.
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The device is expected to launch next year, though specific details remain under wraps.
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Altman acknowledged the iPhone’s legacy but argued that future devices must evolve toward calm, contextual intelligence.
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The collaboration between OpenAI and Ive signals a major push into consumer hardware.
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Industry observers see this as a step toward redefining how humans interact with AI-powered technology.
Altman’s remarks highlight a growing demand for technology that enhances life without dominating attention. By focusing on calmness and simplicity, OpenAI’s forthcoming device could mark a new chapter in consumer electronics, offering a counterpoint to the overstimulation of modern smartphones.
Sources: TechCrunch, NewsBytes, The Hans India, Moneycontrol
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