In a bold and heartfelt move, actor Ibrahim Ali Khan has chosen to dub his latest advertisement using his real voice—lisp and all—marking a significant moment in celebrity-led conversations around authenticity and self-acceptance. The campaign, launched on September 16, 2025, for the fashion brand Wrogn, features Ibrahim speaking candidly about his speech impairment and the journey of embracing imperfection in a world obsessed with filters and perfection.
The ad has struck a chord with audiences across India, not just for its message but for the vulnerability and honesty Ibrahim brings to the screen. Sitting in a black luxury car, he delivers a monologue that challenges conventional beauty and performance standards, saying he was born imperfect and that what’s real is far more powerful than what’s perfect.
Key Highlights From The Campaign
- Ibrahim Ali Khan dubs the ad in his own voice, showcasing his natural lisp
- The campaign is part of Wrogn’s push for authenticity and self-expression
- Ibrahim shares his personal story of speech impairment caused by neonatal jaundice
- The ad promotes acceptance and challenges societal norms around perfection
- Fans and celebrities have praised the campaign for its honesty and emotional depth
- The video was shared on Ibrahim’s Instagram and quickly went viral
Personal Journey And Speech Impairment
Ibrahim’s decision to use his real voice is rooted in a lifelong struggle with speech. In earlier interviews, he revealed that he suffered from severe jaundice shortly after birth, which affected his brainstem and led to partial hearing loss and a speech impairment. Since childhood, he has worked with therapists and coaches to improve his speech, but the lisp remains a part of his identity.
Until now, Ibrahim’s voice had been dubbed in both of his debut films, Nadaaniyan and Sarzameen, to avoid drawing attention to the lisp. He also stayed away from podcasts and video interviews. This campaign marks the first time he has publicly embraced his voice, making it a defining moment in his career and personal growth.
Message Of The Advertisement
The ad opens with Ibrahim stating that some people are born gifted and some born imperfect. He identifies himself with the latter and adds that perfection is overrated. The narrative is built around themes of acceptance, vulnerability, and realness. He emphasizes that the brand does not judge or fuss, but rather accepts people for who they are—with all their strengths and shortcomings.
The campaign’s tagline, Wrogn but real, encapsulates the brand’s ethos and Ibrahim’s personal journey. It encourages viewers to embrace their flaws and reject the pressure to conform to idealized standards.
Public Reception And Social Impact
The ad has received widespread acclaim on social media, with users praising Ibrahim’s courage and the brand’s commitment to authenticity. Comments ranged from admiration for his honesty to appreciation for the relatability of the message. Many called it a refreshing change from the usual polished celebrity endorsements.
The campaign also sparked conversations around speech impairments, mental health, and the importance of representation in media. Advocacy groups and therapists have lauded the ad for helping normalize speech differences and encouraging young people to be proud of their voices.
Professional Milestones And Future Outlook
Ibrahim Ali Khan began his career as an assistant director on Rocky Aur Rani Kii Prem Kahaani before making his acting debut in Nadaaniyan. He followed it with Sarzameen, where he portrayed the son of an Indian Army officer who also had a speech impairment. His choice of roles and now this campaign suggest a deliberate effort to align his public persona with themes of resilience and authenticity.
Looking ahead, Ibrahim is expected to continue working on projects that reflect his values and challenge conventional narratives. His growing popularity and thoughtful approach to fame position him as a rising voice in Bollywood’s new generation.
Sources: The Indian Express, Bollywood Hungama, Free Press Journal
