Unlocking Devotion: The Digital Puja Revolution Captivating India’s Millennials

India’s spiritual market is undergoing a significant transformation with the advent of digital puja apps that enable devotees to participate in religious ceremonies online, anytime and anywhere. These apps offer a variety of services including live-streamed pujas, personalized prayers, astrological guidance, and temple donations, making spirituality accessible in the digital age.

Platforms like Scapia, Temple Dekho, and Vama have gained prominence by providing convenient, secure, and interactive spiritual experiences. They leverage technology such as AI-driven recommendations and secure payment gateways, catering to urban and global diasporas.

This digital evolution not only caters to convenience but also drives transparency and trust through verified priests and real-time tracking of rituals. The Covid-19 pandemic accelerated adoption, and the trend continues to grow amid rising smartphone penetration and internet connectivity in India.

Industry experts forecast sustained growth in the spiritual-tech sector, emphasizing the potential to blend cultural heritage with modern innovation, thus broadening spiritual engagement across demographics.

Key Highlights:

Digital puja apps enable on-demand access to religious rituals and services.

Live-streamed ceremonies and personalized prayers enhance spiritual connection.

AI and secure payments build trust and tailor experiences.

Platforms serve both domestic users and Indian diaspora worldwide.

Pandemic catalyzed digital adoption, continuing growth with tech penetration.

Verified priests and real-time event tracking ensure authenticity.

Emerging “Faith-as-a-Service” model merges tradition with technology.

Projected strong growth in India’s spiritual-tech market.

Sources: Inc42, NDTV Lifestyle, The Verge, Scapia Official, Temple Dekho