Warner Music Group has announced that Warner Music India has signed an exclusive global distribution agreement with Ultra Music India. The deal grants Warner Music rights to distribute Ultra Music’s future releases worldwide, strengthening its footprint in India’s fast-growing music market and expanding Ultra’s reach to global audiences.
Inside the announcement
Warner Music Group confirmed that its Indian subsidiary has inked a landmark deal with Ultra Music India, covering exclusive rights to distribute all future releases during the term of the agreement. According to Reuters, the partnership is designed to leverage Warner’s global distribution network while amplifying Ultra Music’s catalog and upcoming projects.
Ultra Music India, known for its diverse portfolio spanning Bollywood soundtracks, devotional music, and regional hits, will benefit from Warner’s international reach, ensuring its content finds audiences beyond India. For Warner Music, the deal underscores its strategy of deepening investments in India, one of the world’s fastest-growing music markets, and building stronger ties with local labels.
Notable updates
• Warner Music India inks exclusive global distribution deal with Ultra Music India
• Agreement covers all future releases during the term of the partnership
• Ultra Music’s catalog includes Bollywood, devotional, and regional music content
• Warner Music strengthens its footprint in India’s expanding music industry
• Partnership aims to amplify Ultra’s reach to global audiences
Major takeaway
This collaboration highlights the growing importance of India in the global music ecosystem. By combining Ultra’s rich catalog with Warner’s international distribution power, the deal is set to reshape how Indian music reaches audiences worldwide.
Sources: Reuters, Warner Music Group official website, Economic Times