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In a bold stride toward redefining holistic health, Modicare Limited has officially launched “ShiftLife,” a cutting-edge wellness range under its Modiway initiative. Announced on August 1, 2025, this new line is designed to empower individuals to live better—not just longer—by embracing small, intentional shifts in daily habits. With a blend of modern science, plant-based nutrition, and Ayurvedic wisdom, ShiftLife is poised to become a game-changer in India’s health and wellness landscape.
Key Highlights from the Launch
- ShiftLife introduces 10 meticulously curated wellness products targeting everyday health concerns
- Combines vegan, allergen-friendly formulations with clinically studied ingredients
- Available exclusively through Modicare Consultants and online via Modiway.com
- Aims to support digestion, immunity, skin health, metabolism, and emotional wellbeing
- Reflects Modicare’s philosophy of conscious living and inner strength
The Philosophy Behind ShiftLife
Modicare’s Founder and Managing Director, Samir K Modi, emphasized that true national wealth lies in the wellbeing and clarity of its people. ShiftLife is not just a product line—it’s a lifestyle movement rooted in discipline, intention, and holistic care. The initiative aligns with Modiway’s broader mission to offer accessible, transformative solutions for modern living.
The ShiftLife Product Lineup
ShiftLife Super Greens
- A blend of 40 super ingredients including greens, fruits, herbs, and probiotics
- Supports digestion, vitality, and immune function
ShiftLife Veg Collagen
- Features Vegcol®, glutathione, vitamins C and E, and resveratrol
- Promotes skin elasticity, radiance, and stronger hair and nails
ShiftLife Pea-Based Protein
- Allergen-friendly mix of pea, brown rice, MCTs, superfoods, and probiotics
- Designed to enhance stamina, strength, and gut health
ShiftLife Probiotic Capsules
- Contains 50 billion CFUs from 11 clinically studied strains
- Aids in resetting gut flora, reducing bloating, and improving nutrient absorption
ShiftLife BP Balance
- Ayurvedic syrup with Arjuna, Haridra, Haritaki, Saunf, and Akshiki Phala
- Supports heart health and maintains healthy blood pressure
ShiftLife Glo Boost
- Ayurvedic blend with Kesar, Shvetachandana, Kanyasara, and Yashtimadhu
- Promotes radiant, clear skin from within
ShiftLife Metabolic Boost
- Features Amla, Kokum, Ashwagandha, Katuki, and Rakta Punarnava
- Enhances digestion, detoxification, and metabolic balance
ShiftLife Liver Support
- Syrup with Bhringaraja, Kalmegh, Katuka, and Guduchi
- Aids liver detox and digestive health
ShiftLife Lung Comfort
- Non-drowsy syrup with Tulasi, Ginger, Pippli, and Kantkari
- Reduces chest congestion and supports respiratory wellness
ShiftLife Vitality Enhancer
- Premium formulation with Shilajit, Suvarna Bhasma, and Kesar
- Boosts endurance, vigor, and overall vitality
Market Impact and Accessibility
ShiftLife is available exclusively through Modicare’s extensive network of over 60 lakh direct sellers and online via Modiway.com. The launch is expected to significantly expand Modicare’s footprint in the health and nutrition sector, reinforcing its position as a pioneer in India’s direct-selling industry.
Conclusion
ShiftLife isn’t just a wellness line—it’s a cultural shift toward mindful living. By integrating ancient Ayurvedic principles with modern nutritional science, Modicare has created a suite of products that speak to the real, everyday needs of today’s consumers. As India embraces a more intentional approach to health, ShiftLife offers a timely and transformative path forward.
Source: Business Standard
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