Zootopia Comes Alive: MINISO India’s Pop-Up Adventure Brings Disney’s Fun Squad to Town

Updated: November 21, 2025 04:53

Image Source: Hindustan Times

MINISO India, in collaboration with Disney Consumer Products, has launched India’s first-ever Zootopia 2-themed pop-up stores at Ambience Mall, Gurugram, and Lake Shore, Thane. Featuring beloved characters, interactive activities, and exclusive merchandise, the initiative blends storytelling with retail, offering fans a vibrant experience that celebrates the playful spirit of Zootopia.

MINISO India has unveiled a unique retail experience by launching Disney’s Zootopia 2-themed pop-up stores in Gurugram and Thane. This collaboration with Disney Consumer Products marks a milestone in experiential retail, inviting fans to step into the animated world of Zootopia and engage with its characters through immersive storytelling and interactive activities.

The pop-up stores are designed to capture the joy, adventure, and charm of Zootopia’s animal city, bringing to life characters like Judy Hopps, Nick Wilde, and the ever-popular Flash. Beyond merchandise, the initiative emphasizes creating memorable experiences for visitors, blending entertainment with shopping.

Major Takeaways

Launch Locations: The pop-up stores are located at Ambience Mall, Gurugram and Lake Shore, Thane.

Interactive Activities: Visitors can enjoy dance performances, photo opportunities with iconic scenes, and fun giveaways, making the launch more than just a shopping event.

Exclusive Merchandise: Themed products inspired by Zootopia 2 are available, ranging from plush toys to lifestyle accessories.

Storytelling Integration: The stores immerse fans in Zootopia’s narrative, reinforcing Disney’s focus on experiential engagement.

Retail Innovation: MINISO continues to expand its footprint in India by combining pop culture partnerships with creative retail formats.

Fan Engagement: The initiative highlights MINISO’s strategy of connecting with younger audiences through interactive, themed experiences.

Notable Updates

The campaign is branded as “Fun Fur Every You – Explore the Zootopia Vibe!”, emphasizing inclusivity and fun.

The collaboration reflects a growing trend of IP-driven retail experiences in India, where storytelling enhances consumer connection.

With Zootopia 2’s global anticipation, the pop-up stores serve as a timely promotional platform, blending cinema excitement with lifestyle retail.

Conclusion: MINISO India’s Zootopia 2 pop-up stores represent a fresh chapter in experiential retail, where shopping meets storytelling. By combining Disney’s beloved characters with interactive activities and exclusive merchandise, the initiative delivers a vibrant, family-friendly experience that strengthens MINISO’s brand presence while celebrating the magic of Zootopia.

Sources: WebIndia123, Hindustan Times, ANI News

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