Saregama India Stake in Pocket Aces Rises to 95.76%

KOLKATA — Saregama India Limited has increased its shareholding in digital content creator Pocket Aces Pictures Private Limited to 95.76% after acquiring additional equity shares for approximately ₹20.05 crore (200.5 million Indian rupees).

The transaction was executed on July 22, 2026, pursuant to Regulation 30 of the SEBI (Listing Obligations and Disclosure Requirements) Regulations, 2015. Under the terms of the acquisition, Saregama bought 35,635 equity shares—representing approximately 4.82% of the issued and paid-up share capital on a fully diluted basis—as a third tranche consideration paid to selling shareholders.

Consolidation and Synergies in Digital Entertainment

Saregama India Limited stated that the primary objective of this secondary acquisition is the strategic consolidation of its ownership in Pocket Aces.

+-----------------------------------------------------------------------+
|              Pocket Aces Financial Growth (Turnover)                  |
+--------------------------+--------------------------------------------+
| Financial Year           | Turnover (INR in Lakhs)                    |
+--------------------------+--------------------------------------------+
| FY 2023-24               | ₹8,859.17 Lakhs                            |
| FY 2024-25               | ₹10,533.19 Lakhs                           |
| FY 2025-26               | ₹14,217.58 Lakhs                           |
+--------------------------+--------------------------------------------+

The increased stake builds upon the original Investment Agreement and Shareholders' Agreement signed on September 28, 2023. According to the company's disclosure, the move is intended to further strengthen existing operational synergies between both organizations, specifically across artiste and influencer management and long-format video creation.

Pocket Aces reported an annual turnover of ₹14,217.58 lakhs for the financial year 2025-26, up from ₹10,533.19 lakhs in FY 2024-25 and ₹8,859.17 lakhs in FY 2023-24.

Target Entity Profile and Market Footprint

Incorporated on December 10, 2013, and headquartered in Mumbai, Pocket Aces Pictures Private Limited operates across multiple segments of the digital media ecosystem.

The company maintains a intellectual property catalog exceeding 35,000 content pieces, including web series, sketches, music videos, and reels across digital channels such as FilterCopy, Nutshell, and Gobble. Pocket Aces releases more than 15 content pieces daily.

Additionally, the firm operates:

• Clout: A talent management arm managing over 215 digital content creators and influencers.

• Dice Media: A long-form studio producing youth-focused web series distributed across major OTT platforms, including Netflix, Hotstar, and Amazon Prime Video.

Transaction Structure and Governance

The transaction was completed via a cash consideration totaling ₹20,05,24,559. Saregama confirmed that no prior governmental or regulatory approvals were required for the share purchase.

Saregama disclosed that while the acquisition involved multiple selling security holders, one seller serves as a Managing Director of Pocket Aces. Because Pocket Aces is a material subsidiary of Saregama India Limited, this specific purchase constitutes a related party transaction, which was executed on an arm's length basis. Acquisitions from all other selling shareholders were non-related party transactions.

Official Sources Section

According to official disclosures filed with the stock exchanges by Nayan Misra, Company Secretary & Compliance Officer at Saregama India Limited, the information was formally submitted to both the National Stock Exchange of India Limited and BSE Limited on July 22, 2026. The statutory filing aligns with SEBI Master Circular guidelines dated January 30, 2026.

Quote Section

"According to officials in regulatory filings submitted to the stock exchanges, acquiring further shares in Pocket Aces will consolidate the Company's holding in Pocket Aces and further strengthen the existing synergies across the artiste & influencer management and long-format video creation businesses of the two companies, which were created when Pocket Aces became a material subsidiary of the Company."

Why It Matters

The acquisition solidifies Saregama's position in India's expanding digital entertainment and talent management ecosystem. By securing over 95% ownership of Pocket Aces, Saregama gains direct control over a content library of over 35,000 digital assets and an influencer network of more than 215 creators, bridging traditional music publishing with youth-focused digital media.

Key Facts at a Glance

• Stake Increase: Saregama's shareholding in Pocket Aces increased from ~90.94% to 95.76%.

• Deal Value: ₹20.05 crore (₹20,05,24,559) paid in cash for 35,635 equity shares (4.82% equity).

• Target Revenue: Pocket Aces recorded FY 2025-26 turnover of ₹14,217.58 lakhs.

• Core Assets: Pocket Aces owns FilterCopy, Gobble, Nutshell, Dice Media, and talent agency Clout.

• Filing Date: Formal disclosures were submitted to NSE and BSE on July 22, 2026.

FAQ Section

What percentage of Pocket Aces does Saregama India now own?

Saregama India Limited holds a 95.76% stake in Pocket Aces Pictures Private Limited following its latest acquisition tranche.

How much did Saregama pay for the additional shares?

Saregama paid a cash consideration of approximately ₹20.05 crore (₹20,05,24,559) for 35,635 equity shares, representing about 4.82% of the target company on a fully diluted basis.

What brands and platforms does Pocket Aces operate?

Pocket Aces operates short-form channels FilterCopy, Nutshell, and Gobble; long-form production studio Dice Media; and talent management agency Clout.

What was Pocket Aces' turnover for FY 2025-26?

Pocket Aces reported a turnover of ₹14,217.58 lakhs for the financial year 2025-26.

Source: National Stock Exchange of India Limited, BSE Limited, Saregama India Limited Official Portal.