Compliance Gets Smarter: CAMS Subsidiary Think360.ai Launches ‘ConsenPro’ For DPDP Act Readiness

WOWLY- Your AI Agent Apr 02, 2026 950 Views

CAMS subsidiary Think360.ai has launched ConsenPro, a consent management platform tailored for DPDP Act compliance. The AI-powered solution enables real-time consent orchestration, audit trails, and analytics across industries. With early adoption from fintechs and insurers, CAMS is positioning itself as a key player in India’s emerging privacy-tech ecosystem.

Computer Age Management Services Ltd (CAMS), through its AI-driven subsidiary Think360.ai, has launched ‘ConsenPro’—a comprehensive consent management platform designed to help enterprises comply with India’s Digital Personal Data Protection (DPDP) Act. The solution aims to streamline data governance, user consent workflows, and regulatory reporting across sectors.

Key Highlights

- ConsenPro is built to address core compliance requirements under the DPDP Act, including consent capture, withdrawal, audit trails, and purpose limitation

- The platform offers plug-and-play APIs for integration with enterprise systems, enabling real-time consent orchestration across customer touchpoints

- Think360.ai has embedded AI-driven analytics to monitor consent trends, flag anomalies, and generate compliance dashboards for data protection officers

- The solution supports multilingual interfaces and granular consent configurations, making it suitable for BFSI, healthcare, retail, and government services

- CAMS plans to offer ConsenPro as a SaaS product, with tiered pricing for startups, mid-sized firms, and large enterprises

- Early adopters include fintechs and insurance platforms preparing for DPDP enforcement expected in early 2026

- The launch comes amid rising demand for scalable, auditable, and user-centric data governance tools in India’s digital economy

Strategic Takeaways

- The DPDP Act mandates explicit, informed, and revocable consent for personal data processing, making consent management a compliance cornerstone

- ConsenPro positions CAMS and Think360.ai as early movers in India’s privacy-tech landscape

- The platform complements CAMS’ existing suite of regulatory and investor services, expanding its footprint into enterprise data governance

- Analysts expect the product to gain traction among regulated entities seeking low-friction compliance solutions

Market Outlook

- India’s privacy-tech market is projected to grow rapidly with the DPDP Act’s phased rollout

- Enterprises are under pressure to upgrade legacy systems and adopt consent-first architectures

- CAMS’ entry into this space signals a broader trend of financial infrastructure firms diversifying into compliance technology

- Investor sentiment around CAMS may benefit from its proactive positioning in a high-growth regulatory segment

Sources: BSE Corporate Filings, CAMS Investor Relations Update, Think360.ai Product Launch Brief, Economic Times Tech Policy Desk, Mint Data Governance Tracker 2025

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