Iconic Saks Fifth Avenue to Enter India Through Reliance Retail Collaboration

Reliance Retail, India's leading retailer, is set to elevate the country's luxury market by bringing the esteemed American department store, Saks Fifth Avenue, to Indian consumers. This strategic move is part of a franchise agreement aimed at addressing the super-luxury segment in India. Saks Fifth Avenue, renowned for its curated fashion collections and personalized customer service since 1924, operates 41 stores across North America. The partnership underscores Reliance Retail's commitment to expanding its premium brand portfolio, following previous collaborations with global luxury names.

Source: Business Standard