Indian-Origin Influencer Makes ₹34 Crore through Hair Oil Business Based on Traditional Roots

Unknown Apr 02, 2026 700 Views

Londoner Erim Kaur, an Indian-origin 30-year-old influencer, has created a high-end haircare business, ByErim, which makes ₹34 crore ($4 million) in revenues. Her hair oil formula draws on ancient Indian rituals and uses eight pure oils - Amla, Argan, Coconut, and Castor oil. ✅ Em...