Aamir’s Court, Aamir’s Rules—Crowned Box Office Ka Baap by India’s Exhibitors

Image Source: Bollyy

Bollywood superstar Aamir Khan was officially dubbed “Box Office Ka Baap” by multiplex exhibitors across India during a special felicitation event celebrating the roaring success of his latest film, Sitaare Zameen Par. The event, hosted by PVR INOX Pictures and Cinépolis, brought together theatre owners and industry leaders to honor Aamir’s bold decision to release the film exclusively in cinemas—an increasingly rare move in the OTT-dominated era.

1. A Night of Applause and Appreciation

Aamir Khan received a special trophy and mementoes from exhibitors, recognizing his contribution to reviving the theatrical experience.
The event was attended by the cast and crew of Sitaare Zameen Par, including Genelia Deshmukh and the film’s ten debutant stars.
The title “Box Office Ka Baap” was awarded in recognition of Aamir’s consistent ability to draw audiences to theatres with meaningful, emotionally resonant cinema.

2. About the Film

Sitaare Zameen Par, directed by R.S. Prasanna, is a spiritual sequel to Aamir’s 2007 classic Taare Zameen Par.
The film features Aamir as a basketball coach mentoring a team of ten differently-abled youngsters.
Released on June 20, 2025, the film has earned over ₹137.80 crore (nett) in India and ₹217.50 crore worldwide in just 15 days.

3. Industry Impact

In an era where many filmmakers opt for direct-to-OTT releases, Aamir’s theatrical-first strategy has been hailed as a bold and visionary move.
Exhibitors credited him with bringing families back to theatres and reigniting the communal joy of cinema-going.
The film’s success is seen as a turning point for theatrical releases in India’s post-pandemic entertainment landscape.

Sources: MSN, News18, Hindustan Times, Bollyy

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