Channel 5 and its streaming platform, My5, have come together to rebrand as one single brand, "5". The move comes after record growth in My5 viewing numbers during 2024, with Barb TV Viewing Minutes up 53% on 2023. The new site brings together linear and streaming platforms, with a broader content offer from the Paramount stable, including BET, CBS, Comedy Central, and MTV Entertainment Studios. Fifteen new channels for FAST have been launched, carrying programs such as Police Interceptors and Geordie Shore. The relaunch is backed by a significant national campaign across television, radio, and digital media under the slogan "It's all on 5" with the focus to improve user experience and offer increased content choice for viewers.
Source: TVBEurope, NickAlive, Advanced Television