Apple and Google Join Forces to Bring Enhanced Messaging to Indian iPhones

Apple is in talks with Google to introduce Rich Communication Services (RCS) messaging to iPhones in India, potentially revolutionizing cross-platform communication. This collaboration aims to extend Apple's signature "blue bubble" chat experience to Android users, bridging the gap between the two ecosystems. The move could significantly impact India's business communications market, currently dominated by traditional SMS and WhatsApp. While person-to-person RCS is already enabled in several countries with iOS 18.2, its expansion to India would bring features like high-quality media sharing, read receipts, and typing indicators to a vast new market. This partnership could pave the way for more secure and feature-rich messaging experiences for millions of Indian smartphone users.

 

Source: The Economic Times