Vintage Coffee and Beverages Ltd has officially launched its new Liquid Coffee product segment, marking a strategic expansion into the ready-to-drink coffee market. This move aligns with the company’s vision to cater to evolving consumer preferences for convenient, high-quality coffee solutions.
Key Highlights:
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Innovative Product Line: The Liquid Coffee segment introduces premium, ready-to-use coffee extracts, designed for both retail and commercial applications.
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Market Expansion: With the global ready-to-drink coffee market projected to grow significantly, Vintage Coffee aims to capture a larger share of this booming industry.
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Sustainability Focus: The company emphasizes eco-friendly packaging and responsible sourcing, ensuring minimal environmental impact.
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Consumer Convenience: The new product line offers instant coffee solutions without compromising on authentic taste and aroma.
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Strategic Growth: Vintage Coffee continues to strengthen its brand presence, leveraging its expertise in instant coffee and specialty blends.
Speaking on the launch, Balakrishna Tati, Managing Director, highlighted the company’s commitment to innovation and quality, stating that the new Liquid Coffee segment will redefine convenience for coffee lovers.
Sources: Vintage Coffee and Beverages Ltd, Economic Times, Business Standard