Image Source: Telegraph India
In a sweet new chapter for one of India’s most beloved tearooms, Flurys has officially opened its doors in Darjeeling, marking a significant milestone in its expansion beyond Kolkata. Known for its rich legacy of European-style confections and breakfast classics, the Park Street-born brand is now ready to charm the Queen of the Hills with its signature offerings.
1. A Taste of Kolkata in the Himalayas
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The Darjeeling outlet brings Flurys’ timeless menu of rum balls, almond cheese tarts, English breakfast platters, and Swiss rolls to a brand-new audience.
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The café’s design blends colonial charm with hill-station coziness, offering panoramic views alongside pastries.
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This marks a strategic move in Flurys’ plan to expand across tier-2 cities and tourist destinations.
2. Expansion Strategy
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Flurys, owned by Apeejay Surrendra Park Hotels, has been on an aggressive growth path post-pandemic.
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The brand currently operates over 70 outlets, with a strong presence in Kolkata, Mumbai, Delhi, Hyderabad, Siliguri, and Bhubaneswar.
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Darjeeling joins the list as part of the company’s goal to reach 50 cities by 2025, including Indore, Vizag, and Gangtok.
3. Legacy of Flurys
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Founded in 1927 by Swiss couple Mr. and Mrs. J. Flury, the original Park Street tearoom quickly became a cultural icon.
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Over the decades, it has served everyone from British officers to Bollywood celebrities, and now, a new generation of food lovers across India.
Sources: Flurys Official Website, Times of India, Flurys Legacy
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