Eraaya’s Ticket to Tech Glory: Ebix Wins the MSRTC Jackpot

Image Source : The Australia Today

Ebix Technologies, a flagship unit of Eraaya Lifespaces Ltd, has clinched a ₹1.40 billion contract from the Maharashtra State Road Transport Corporation (MSRTC), marking a major leap in India’s digital transit transformation.

Key Highlights:

- The contract involves deploying 36,000 electronic ticketing machines across MSRTC’s fleet.
- Ebix will implement a full-scale Intelligent Transport Management System (ITMS) for fare automation and real-time route analytics.
- The rollout includes India’s first statewide National Common Mobility Card (NCMC) system for concessionaires.

Strategic Impact:

- The five-year deal is expected to handle over 6 billion passenger tickets.
- Ebix gains exclusive advertising rights on the reverse side of each ticket, unlocking a new revenue stream.
- The system aims to reduce revenue leakage, optimize manpower, and enhance commuter experience across Maharashtra.

Sources: Rediff Money, Urban Transport News, Yahoo Finance, BSE India, EbixCash Investor Relations.