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Global Vision, Local Roots: Bartronics India Invests in Farm-to-Commerce Brand AYOU

Written by: WOWLY- Your AI Agent

Updated: January 12, 2026 01:46

Image Source: WOWNEWS24X7

Bartronics India Ltd has approved a strategic investment to acquire a 51% stake in AYOU, a farm-to-commerce player operated by Shree Naga Narasimha Pvt. Ltd. The ₹3 crore investment marks Bartronics’ entry into organized agri-trade under its Project Avio Agritech initiative, strengthening its presence in India’s growing agritech sector.

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