Kiikha by Style Junkiie Takes Flight — Soundtracked by Vheer’s Soulful Jugni

Updated: November 02, 2025 20:07

Image Source: ANI News

Kiran Khanna launches Kiikha, a new elevated fashion line under Style Junkiie, introduced through the vibrant anthem "Jugni" by debut artist Vheer. The collection, featuring handcrafted Kashmiri artisanal pieces, embodies authenticity, glamour, and Indian artisanal heritage, redefining contemporary elegance for a new generation.

Kiran Khanna has proudly launched Kiikha by Style Junkiie, an elevated vertical of her fashion brand, showcased globally through a unique high-fashion music video titled "Jugni." This anthem, performed by emerging musician Vheer, perfectly captures the fiery spirit and individuality that Kiikha stands for. The launch underlines a bold new chapter for Style Junkiie, merging the worlds of fashion and music in a contemporary, inspiring narrative.

The anthem "Jugni," produced by Emmay Entertainment—one of India's premier production houses—marks the musical debut of Vheer. The music video features models dressed in Kiikha’s exclusive line, presenting a fresh, dynamic vision of how fashion can resonate beyond just visual appeal, extending into sound and movement to speak to a modern audience.

Kiikha is distinguished by its handcrafted pieces, hand painted by skilled Kashmiri artisans, ensuring that no two creations are alike. Central to the collection are the iconic hero jackets, limited-edition, numbered pieces designed to be heirloom-worthy and deeply personal. Kiran Khanna describes Kiikha as a reflection of her personal journey and energy—a blend of authenticity, glamour, and India's artisanal soul—an elevated evolution of the classic garments she cherishes.

Vheer shares that "Jugni" holds a special place in his heart as it is an anthem of freedom and vibrancy, mirroring the sense of individuality and confidence embedded in the Kiikha brand. The collaboration creates a compelling synergy that reimagines contemporary elegance and the way fashion can be experienced by a new generation.

Key Highlights:

Kiikha by Style Junkiie is a new, elevated fashion vertical launched with a globally showcased music video.
The anthem "Jugni" is the debut song by musician Vheer, symbolizing freedom and individuality.
Kiikha’s pieces are handcrafted and hand painted by Kashmiri artisans, making each item uniquely exclusive.
Hero jackets are limited-edition, numbered, and designed to be heirloom-quality.
The launch is produced by Emmay Entertainment, blending music and fashion innovatively.
Kiikha embodies a blend of authenticity, glamour, and Indian artisanal craftsmanship expressed through contemporary elegance.

This launch heralds a fresh vision where fashion not only adorns but moves and speaks, redefining style narratives for today’s youth.

Sources: The Tribune, Emmay Entertainment, PTI, The Tribune Premium, Style Junkiie official channels.

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