Lenskart shares edged higher on December 29, 2025, after brokerage firm Emkay Global initiated coverage with a ‘Buy’ rating, projecting a 17 percent upside. The positive outlook is driven by strong growth prospects in eyewear retail, expanding digital presence, and robust financial performance across domestic and international markets.
Lenskart, India’s leading eyewear retailer, witnessed gains in its stock price as Emkay Global Financial Services initiated coverage with a bullish outlook. The brokerage assigned a ‘Buy’ rating, citing the company’s strong fundamentals, innovative business model, and potential to capture significant market share in the organized eyewear segment.
Key highlights from the announcement include
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Emkay Global set a target price that implies a 17 percent upside from current levels.
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The brokerage highlighted Lenskart’s leadership in India’s eyewear market, supported by its omnichannel presence across online and offline platforms.
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Strong growth in subscription models and digital adoption has enhanced customer retention and revenue visibility.
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Lenskart’s international expansion, particularly in Southeast Asia and the Middle East, is expected to drive incremental growth.
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The company’s focus on technology-driven solutions, including AI-powered vision testing and personalized recommendations, strengthens its competitive edge.
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Financial performance remains robust, with consistent revenue growth and improving margins.
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Emkay noted that the organized eyewear market in India is still underpenetrated, offering significant room for expansion.
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The brokerage emphasized Lenskart’s ability to scale efficiently through franchise partnerships and digital-first strategies.
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Analysts believe the company’s strong brand recall and customer loyalty will support long-term growth.
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The positive coverage has boosted investor sentiment, reflecting confidence in Lenskart’s growth trajectory.
The initiation of coverage by Emkay Global underscores the growing investor confidence in Lenskart’s business model and future prospects. With a blend of technology, retail innovation, and international expansion, the company is well-positioned to sustain momentum in the competitive eyewear industry.
As India’s eyewear market continues to evolve, Lenskart’s strategy of combining affordability, accessibility, and innovation is expected to drive both domestic and global success. The brokerage’s optimistic outlook reinforces the company’s role as a key player in shaping the future of organized eyewear retail.
Sources: Economic Times, Business Standard, Moneycontrol, Mint