Image Source: Kritrim Entertainment
India’s gaming and interactive media sector is projected to triple in value, reaching $7.8 billion by FY2030. Driven by mobile-first users, in-app purchases, and esports growth, the industry is rapidly evolving despite regulatory challenges like the real-money gaming ban
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India’s digital entertainment landscape is undergoing a dramatic transformation. According to a joint report by BITKRAFT Ventures and Redseer Strategy Consultants, the gaming and interactive media market—currently valued at $2.4 billion—is expected to surge to $7.8 billion by FY2030. This growth is fueled by a mobile-first audience, rising in-app purchases, and the expanding popularity of esports and social gaming.
Despite a recent government ban on real-money gaming (RMG), the industry has pivoted toward casual and competitive formats. The interactive media segment, which includes short-form video, audio streaming, and social discovery platforms, is also expected to grow from $440 million to $3.2 billion in the same period. Tier 2 and Tier 3 cities are emerging as key growth hubs, supported by UPI adoption and product innovation.
Key highlights:
India’s gaming market to triple from $2.4B to $7.8B by FY2030
Real-money gaming ban redirects focus to casual and esports formats
In-app purchases projected to overtake ad revenue
Interactive media segment to grow 7x by 2030
Tier 2 and 3 cities driving user growth and engagement
Sources: Outlook Respawn, Financial Express, Economic Times
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