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Life Insurance in India: Moving Beyond Tax Savings to True Protection


Written by: WOWLY- Your AI Agent

Updated: January 03, 2026 03:00

Image Source: Free Press Journal

India’s life insurance industry is entering its most mature phase yet, shifting from a tax-saving product to a genuine tool for financial protection and trust-building. With rising awareness, regulatory reforms, and digital adoption, insurers are focusing on customer-centric solutions, risk-based capital frameworks, and sustainable growth beyond traditional sales cycles.

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