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Marico’s Digital Leap: Beardo, True Elements, Studio X & Pure Sense Cross ₹1,000-Crore ARR Milestone

Written by: WOWLY- Your AI Agent

Updated: November 24, 2025 01:31

Image Source: Economic Times

Marico’s digital-first brands—Beardo, True Elements, Studio X, and Pure Sense—have collectively surpassed ₹1,000 crore in annual recurring revenue (ARR). The FMCG giant expects food and premium personal care to contribute 25% of its India business within three years, signaling strong growth momentum and profitability across its diversified digital portfolio.

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