Omega Seiki Mobility, one of India’s fastest-growing electric vehicle manufacturers, has announced a strategic investment of $25 million to set up a new EV assembly facility at Jebel Ali Free Zone (Jafza) in Dubai. The move marks a significant milestone in the company’s global expansion strategy and positions it to tap into the growing demand for sustainable mobility solutions across the Middle East and North Africa (MENA) region.
Here is a detailed breakdown of the investment, strategic rationale, and expected impact of the new facility.
Key Highlights From The Announcement
- Omega Seiki Mobility to invest $25 million in EV assembly plant at Jafza, Dubai
- Facility to produce electric three-wheelers and light commercial vehicles
- Initial capacity of 6,000 units per year, scalable to 30,000 units over three years
- Plant to serve markets across UAE, GCC, and Africa
Strategic Expansion Into MENA Region
The decision to establish a manufacturing base in Dubai reflects Omega Seiki’s ambition to become a global player in the commercial EV segment. Jafza, known for its world-class infrastructure and strategic location, offers access to over 3.5 billion consumers across the Middle East, Africa, and South Asia. The new facility will:
- Assemble Omega’s electric cargo and passenger vehicles for regional distribution
- Reduce lead times and logistics costs for exports
- Enable faster response to market-specific demands and regulatory requirements
The plant will operate under Omega’s hub-and-spoke model, which focuses on regional manufacturing to minimize transportation costs and carbon footprint.
Product Portfolio And Manufacturing Capabilities
The Dubai facility will initially produce Omega’s flagship electric three-wheelers, including Rage+, Rage+ Rapid, Rage+ Frost, and Rage+ Swap, along with the passenger EV Stream. These vehicles are designed for last-mile delivery, urban logistics, and shared mobility applications. Key features of the plant include:
- Automated systems for fabrication, painting, assembly, and quality control
- Green manufacturing practices focused on energy efficiency and waste reduction
- Workforce of over 250 personnel in the initial phase
Omega plans to scale the facility’s capacity from 6,000 units annually to 30,000 units within three years, depending on market demand.
Global Distribution And Strategic Partnerships
The Dubai plant will serve as a key node in Omega’s global distribution network. The company is actively exploring partnerships with fleet operators, logistics firms, and government agencies across the UAE and GCC countries. Benefits of the Jafza location include:
- Proximity to major shipping routes and air cargo hubs
- Access to free trade agreements and customs benefits
- Support from Dubai’s EV-friendly policies and infrastructure investments
Omega’s presence in the region is expected to accelerate EV adoption in commercial fleets and contribute to sustainability goals.
Financial Commitment And Long-Term Vision
The $25 million investment is part of Omega Seiki’s broader global expansion plan, which includes facilities in India and Southeast Asia. The company has already committed Rs 8 billion ($981 million) for EV component plants in Maharashtra and Haryana. The Dubai plant complements these efforts by:
- Enhancing supply chain resilience and localization
- Supporting export diversification and revenue growth
- Strengthening Omega’s brand as a global EV solutions provider
The company aims to become a leading player in the electric three-wheeler and light commercial vehicle segments globally by 2030.
Conclusion: Omega Seiki Accelerates Global Push With Dubai EV Plant
Omega Seiki Mobility’s investment in a new EV assembly facility at Jafza, Dubai, marks a bold step in its journey toward global leadership in sustainable mobility. With a scalable manufacturing base, strategic location, and growing product portfolio, the company is well-positioned to serve the MENA region’s evolving transportation needs. As governments and businesses across the Middle East embrace clean energy solutions, Omega’s Dubai plant will play a pivotal role in shaping the future of commercial electric mobility.
Sources: Economic Times Auto, Business Today, Hindustan Times Auto, Omega Seiki Mobility official statement