Celebrity chef Sanjeev Kapoor’s Wonderchef has achieved ₹421 crore revenue in FY25, an 11% growth over last year, alongside ₹4.4 crore profit. With a diverse portfolio spanning cookware to smart kitchen appliances, the brand is now targeting ₹1,000 crore revenue by FY26, supported by expansion, innovation, and a potential IPO.
India’s premium kitchenware brand Wonderchef, co-founded by Chef Sanjeev Kapoor and entrepreneur Ravi Saxena, has cooked up impressive financial results in FY25. The company reported ₹421 crore in operating revenue, up from ₹378 crore in FY24, alongside a net profit of ₹4.4 crore, marking its second consecutive profitable year.
Founded with the vision of bringing stylish yet functional cookware to Indian homes, Wonderchef has steadily expanded into appliances, mixers, blenders, and smart kitchen tools. Its growth strategy hinges on outsourced manufacturing, strong unit economics, and omni-channel distribution, including retail stores, e-commerce, and global markets.
Looking ahead, Wonderchef has set its sights on a ₹1,000 crore revenue target by FY26. Plans include expanding product lines, strengthening retail presence, and exploring IPO opportunities. The company also aims to enhance its global footprint, positioning itself as a household name beyond India.
Major Takeaways
FY25 Performance: ₹421 crore revenue, 11% growth YoY; ₹4.4 crore profit.
Profitability: Second consecutive year of profits, signaling financial stability.
Product Portfolio: From cookware and pressure cookers to smart kitchen appliances.
Growth Target: Ambitious ₹1,000 crore revenue goal by FY26.
Expansion Plans: IPO consideration, global market entry, and retail store growth.
Founders’ Vision: Blend of celebrity branding (Kapoor) and entrepreneurial strategy (Saxena).
Notable Updates
Wonderchef began with simple cookware but now offers premium appliances tailored for modern kitchens.
The brand’s focus on innovation and affordability has helped it capture middle-class and aspirational households.
Analysts note that scaling beyond ₹1,000 crore will require supply chain resilience and brand differentiation.
Conclusion
From humble beginnings with pressure cookers to becoming a ₹421 crore kitchenware powerhouse, Wonderchef exemplifies how culinary expertise and entrepreneurial vision can create a scalable consumer brand. With profitability achieved and ambitious targets ahead, the company is poised to serve a larger slice of India’s growing kitchenware market.
Sources: TechStory, Prabhat Khabar, Startuppedia.