Hyderabad-based Supra Trends Limited has diversified its business by acquiring a 51% stake in Celest Hospitalities Private Limited. This is a strategic foray into the hospitality industry for Supra Trends, which plans to use Celest's experience in restaurants and banquet halls to add to its business portfolio.
Key Highlights:
-
Acquisition Information: Supra Trends purchased 26,010 equity shares of Celest Hospitalities, amounting to 51% of its paid-up value, for a total of ₹2,60,100. The acquisition was effective on March 29, 2025.
-
Celest Hospitalities Summary: Celest Hospitalities operates in the field of restaurants and banquet halls, and its registered office is located in Hyderabad. It was incorporated on January 31, 2025, and has its business in India alone.
-
Turnover and Profit: Celest Hospitalities registered a turnover of ₹3 lakh in FY 2024-25, but net profit details are not available.
-
Strategic Goals: Supra Trends intends to increase business in the food and beverage industry, including packaged food, under this strategic investment. Acquisition is a part of a wider strategy for accelerated growth and competitive advantage.
-
Market Implication: The move signifies Supra Trends' drive towards diversification beyond its core domains, potentially signaling the emergence of fresh revenue lines and widening its presence in the markets.
This move is testament to Supra Trends' thrust in strategic growth and diversification and in alignment with its objective to pursue fresh avenues of business opportunities.
Sources: Supra Trends Limited, Business Standard, Economic Times