Swipe Right on Strategy: Matrimony.com Acquires Stake, Names New CFO

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Matrimony.com Ltd, India’s leading matchmaking and marriage services platform, has announced a series of strategic developments aimed at strengthening its leadership and expanding its digital ecosystem. The company has approved the acquisition of a minority stake in Bharat Ek Khoj and appointed a new Chief Financial Officer to steer its next phase of growth.

Key Highlights:

Matrimony.com will acquire a 6.25% equity stake in Bharat Ek Khoj for a consideration of up to ₹44 million.
Bharat Ek Khoj is a digitalfirst platform focused on cultural storytelling and regional content, aligning with Matrimony.com’s vision to deepen engagement with India’s diverse communities.
The acquisition is expected to enhance contentdriven matchmaking and expand the company’s reach into vernacular and valuebased user segments.

Leadership Update:

Harigovind Krishnasamy has been appointed as the new Chief Financial Officer of Matrimony.com Ltd.
Krishnasamy brings over two decades of experience in financial strategy, compliance, and digital transformation, having previously held leadership roles in fintech and consumer internet firms.
His appointment is seen as a move to bolster the company’s financial agility and investor confidence amid evolving market dynamics.

Strategic Outlook:

These developments reflect Matrimony.com’s continued focus on innovation, regional expansion, and leadership renewal.
The company remains debtfree and cashrich, with a strong balance sheet and a growing portfolio of digital assets.

Sources:Business Standard, Inc42, Matrimony.com Corporate Filings, Valorem Advisors, Chittorgarh, The Hindu BusinessLine