Travel Tech Takes Flight: RateGain Fuses US Arm with Sojern in Strategic Reboot

Updated: November 06, 2025 23:51

Image Source: Travel Daily Media

RateGain Travel Technologies has announced the completion of a merger between its US subsidiary, RateGain Merger Sub, Inc., and Sojern, Inc., making Sojern a wholly owned foreign subsidiary. The strategic consolidation, effective November 6, 2025, aims to streamline RateGain’s global structure and strengthen its AI-powered travel and hospitality marketing platform.

RateGain Travel Technologies Ltd has completed a cross-border merger between its wholly owned step-down subsidiary, RateGain Merger Sub, Inc., and US-based Sojern, Inc. The boards of both entities approved the arrangement, effective November 5, 2025, in the US, and November 6, 2025, under Indian timings.

RateGain Merger Sub, Inc., established in September 2025, was created primarily for this acquisition. Sojern, founded in May 2008, is an artificial intelligence-driven hospitality and travel marketing platform that provides end-to-end traveler insights, audience analytics, and guest experience solutions. With a 2024 turnover of around USD 172.2 million, Sojern has a strong footprint across the global travel marketing ecosystem.

Under the approved terms, the amalgamation involves no cash consideration or new share issuance. The merger is exempt from related-party considerations as per SEBI’s Listing Obligations and Disclosure Requirements. RateGain clarified that the listed company itself is not a party to the merger; hence, there is no change in its shareholding structure.

The consolidation reflects RateGain’s ongoing effort to streamline its corporate framework and strengthen its data intelligence and marketing technology capabilities in the travel and hospitality sectors. The integration of Sojern’s insights-driven solutions with RateGain’s existing suite is expected to enhance product efficiency, cross-market synergies, and operational alignment across geographies.

Key Highlights:

RateGain’s step-down subsidiary, RateGain Merger Sub, Inc., has merged with Sojern, Inc., effective November 5 (US time) and November 6 (Indian time).
Post-merger, Sojern becomes a wholly owned foreign subsidiary of RateGain Travel Technologies Ltd.
Sojern, based in the US, reported USD 172.2 million turnover for calendar year 2024.
The merger has been executed without any cash consideration or share exchange.
The transaction is exempt from related party norms under SEBI Regulation 23(5)(c).
Purpose: Simplify global corporate structure and consolidate international technology operations.

Sources: Bombay Stock Exchange (BSE) Filing, SEBI Listing Regulations Disclosure.

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