Trident Group has accelerated its expansion in the European home textiles market with strategic investments and the launch of new collections. Showcased at Heimtextil 2026 in Frankfurt, the initiative highlights Trident’s focus on sustainability, innovation, and leveraging trade opportunities to capture a larger share of the €13 billion EU market.
Trident Group, one of India’s leading integrated home textile manufacturers, has announced a major push into Europe through fresh investments and product launches. The company unveiled its latest sustainable and innovative collections at Heimtextil 2026, the world’s largest trade fair for home and contract textiles. This expansion aligns with improving trade prospects, supported by proposed Free Trade Agreements between India, the UK, and the European Union.
Key highlights from the announcement include
-
Company showcased new sustainable bed and bath linen collections at Heimtextil 2026 in Frankfurt.
-
Strategic investments aimed at strengthening Trident’s footprint in the €13 billion European home textiles market.
-
Focus on eco-friendly and innovative designs to meet evolving consumer preferences.
-
Expansion supported by potential Free Trade Agreements between India, the UK, and EU.
-
Chairman Rajinder Gupta engaged with global industry peers to reinforce partnerships and market presence.
-
Move reflects Trident’s ambition to increase its export contribution from Europe beyond current levels.
This initiative underscores Trident’s commitment to sustainability and global growth. By combining strategic investments with innovative collections, the company is positioning itself as a key player in Europe’s competitive home textiles sector.
Sources: PR Newswire, Financial Times