TWID has officially launched its UPI-powered payment app, aiming to revolutionise how users manage daily transactions by integrating reward points and digital wallets.
Key Highlights:
- App allows seamless UPI payments using loyalty points from brands like Payback, InterMiles, and SuperCoins
- Users can split bills, track expenses, and auto-apply rewards during checkout
- TWID Pay supports QR code scanning, merchant payments, and peer-to-peer transfers
- Designed for Gen Z and millennial users seeking smarter, frictionless payment options
- Available on Android and iOS with real-time transaction alerts and cashback offers
- TWID plans to onboard 10 million users by mid-2026, targeting retail, food, and travel sectors
Impact Forecast:
- Encourages point-based spending culture
- Reduces dependency on traditional bank apps for everyday payments
Sources: Inc42 FinTech Desk, BusinessLine Payments Tracker, TWID Official Launch Brief 2025