Rasna's Aggressive Expansion: 1 Lakh Retail Stores by 2026

Rasna International is planning a huge retail expansion plan, with a target to reach 1 lakh stores in India by the end of 2026. Chairman Piruz Khambatta said this aggressive move as part of the business strategy for expansion of its pan-India footprint and realising 30% growth in FY26. With an emphasis on fast commerce, urban consumption, and exports, Rasna aims to use its wide distribution network and launch innovative products such as its new fruit drink powder concentrate. The expansion is in line with Rasna's goal of controlling India's INR 20,000 crore fruit drink market and meeting changing consumer tastes.

Source: Economic Times, Moneycontrol, ANI News