The One, The Only: Appy Fizz Gets a Dose of Kaushal's Swagger

Parle Agro has unveiled Vicky Kaushal as the new brand ambassador of Appy Fizz, introducing the "The One, The Only" campaign. The initiative is designed to solidify Appy Fizz's relationship with young consumers by riding on Kaushal's charm and fearless image. The campaign includes a vibrant TVC at a high-roller casino, highlighting Kaushal's style. This tie-up reinforces Appy Fizz's distinctive position in the drink market. Kaushal was thrilled to be part of the brand, lauding its creativity and daring attitude.
Source: Financial Express, Medianews4u, Exchange4media