From ₹3.5 Lakh to ₹300 Crore: Nidhi Yadav's Inspiring Entrepreneurial Journey

Nidhi Yadav, a computer engineer and former Deloitte employee, transformed her passion for fashion into a thriving business. In 2014, she launched Aks, a contemporary ethnic wear brand targeting women aged 18 to 35, with an initial investment of just ₹3.5 lakh. By the financial year 2019-2020, Aks achieved a revenue exceeding ₹100 crore, and by 2021, it surpassed ₹200 crore. Nidhi's visionary approach and dedication have positioned Aks as a significant player in the fashion industry, inspiring many aspiring entrepreneurs.

 

Source: DNA India, January 2025 (dnaindia.com)