India’s Ultra-Rich Splurge on $18,500 Smart Toilets – The Future of Luxury Bathrooms

In a reflection of India's expanding luxury market, affluent individuals are investing in high-end bathroom fixtures, including smart toilets priced at approximately $18,500. Entrepreneur Rajat Ghai from Kanpur is set to spend $28,000 on designer fittings from Kohler and Toto, featuring amenities like heated seats and automatic deodorizers. This trend mirrors the nation's rising incomes and aspirations, with companies like Kohler expanding their presence by opening experience centers across major cities. Despite the country's ongoing sanitation challenges, the demand for luxury bathroom products is on the rise. 

Source: Reuters