Jewellery Boom In UP: PC Jeweller Gets Government Nod For 1,000 New Stores

Inside the announcement  
According to Goodreturns, Lokmat Times, and ScanX News, the Directorate of Industries and Enterprises Promotion has officially onboarded PC Jeweller as a franchise brand on the CM-YUVA portal. The program focuses on entrepreneurship promotion, skill development, and digital services, aligning with the state’s vision of boosting local employment and supporting small businesses. PC Jeweller will provide technical support, training, and financial backing to aspiring entrepreneurs, ensuring sustainable growth in the jewellery sector.  

Notable updates  
• Approval covers 1,000 franchise units across rural and semi-urban Uttar Pradesh  
• Initiative part of CM-YUVA scheme to promote entrepreneurship and skill development  
• PC Jeweller to support trained goldsmiths with resources and retail infrastructure  
• Program integrates e-commerce promotion and digital services for wider reach  
• Expected to create significant employment opportunities and strengthen local economies  

Major takeaway  
This partnership marks a milestone for both PC Jeweller and Uttar Pradesh’s entrepreneurship drive. By combining government support with private sector expertise, the initiative is set to transform the jewellery retail landscape while empowering local artisans and entrepreneurs.  

Sources: Goodreturns, Lokmat Times, ScanX News