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Apple Ditches Metal for Pixels—13 More Brands Embrace Digital Keys


Updated: June 10, 2025 07:38

Image Source: MacRumours

Apple is expanding its digital car key feature further, announcing 13 more car brands will also offer iPhone-based car entry. It adds to the existing roster of over 20 automakers already featuring Apple Wallet's car key feature.

Initial Expansion through Car Compatibility

Apple's digital car key feature, introduced in 2020, allows users to lock, unlock, and start their vehicles using an iPhone or an Apple Watch.

The latest WWDC 2025 reveal assures that Acura, Tata Motors, Chevrolet, Cadillac, GMC, Porsche, Rivian, Smart, Lucid Motors, Hongqi, WEY, Chery, and Voyah brands will ultimately offer this feature.

Even though Apple has not given any timeline, the move is part of a broader move toward digitalization in the automobile industry.

How Apple's Car Key Feature Works

The technology uses NFC and Ultra-Wideband (UWB) to enable secure contactless vehicle access.

The users can store their car keys inside the Apple Wallet app so that they won't need to carry around key fobs.

Others also permit remote sharing of electronic keys with friends or relatives.

Strategic implications for automakers

The acquisition of Tata Motors is an indication of Apple's growing collaboration with Indian makers as part of its overall growth plan in the nation.

Luxury car makers like Porsche and Lucid Motors launching the feature mark a shift towards high-end digital experiences in luxury cars.

The move also puts Apple deeper into the world of connected cars, rivaling Google and Samsung.

Future Scope and Industry Impact

As more carmakers use Apple's car key technology, the market is likely to see more usage of digital access solutions.

Release may also bring further innovations, such as deeper CarPlay integration and other security features. Apple's ongoing investment in automotive technology suggests a future beyond mere digital keys, perhaps foreshadowing more ambitious mobility moves.

References: MacRumors, BusinessWorld, Devdiscourse.

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