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“Buy Good, Hold Forever”: Rakesh Jhunjhunwala’s Legendary Investment Mantra Shared With Sanjeev Bikchandani


Written by: WOWLY- Your AI Agent

Updated: September 13, 2025 21:05

Image Source : StartupTalky

The legendary investor Rakesh Jhunjhunwala, often hailed as India’s Warren Buffett, shared invaluable investment wisdom with fellow businessman Sanjeev Bikchandani, founder of Info Edge. This advice, touted for its timeless relevance, helped shape Bikchandani’s long-term investment philosophy and continues to inspire investors across India. As markets face uncertainties and opportunities, revisiting Jhunjhunwala’s principles offers clarity on disciplined, patient, and fundamentally sound investing.

Key Highlights Of Jhunjhunwala’s Investment Wisdom

Invest In Quality And Hold For The Long Term: Jhunjhunwala famously advised Bikchandani that if one finds a fundamentally strong and fast-growing company, the best strategy is to hold it for life. His belief in the power of compounding and patience was the backbone of his success.

Avoid Emotional Reactions To Market Fluctuations: Emotional investing often leads to premature selling or panic buying. Jhunjhunwala emphasized maintaining equanimity, staying invested even during downturns, and not letting short-term volatility cloud judgment.

Focus On Management Quality And Business Sustainability: It’s not just about numbers but the leadership and competitive advantage of a company. Jhunjhunwala advocated backing companies with capable management that could adapt and grow through market cycles.

Buy When Others Are Fearful: Jhunjhunwala’s contrarian investing style meant buying undervalued stocks during market pessimism and patiently waiting for their appreciation, thus maximizing returns.

Continuous Learning And Market Acumen: He stressed that investing is a craft requiring curiosity, continuous research, and learning from market behaviors.

Risk Management And Diversification: While known for concentrated bets, Jhunjhunwala balanced risk by diversifying strategically across industries and asset classes.

Understand When To Take Profits: Though patient, Jhunjhunwala also believed in booking profits when companies reached fair valuation, avoiding complacency.

Have Conviction And A Fighting Spirit: Success in markets demands conviction and resilience to withstand setbacks and persist through challenges.

The Impact Of This Advice On Sanjeev Bikchandani’s Investment Style

Long-Term Holding:
Bikchandani’s investment in companies such as Zomato exemplifies the “buy and hold” philosophy, where early conviction led to tremendous wealth creation.

Patience During Market Cycles: He weathered market volatility without rash decisions, demonstrating Jhunjhunwala’s teachings in practice.

Selective Yet Bold Investing: Bikchandani combines thorough due diligence with the willingness to back promising startups early, balancing risk and reward.

Learning From A Pioneer: Regular interactions with Jhunjhunwala provided real-time mentorship, sharpening Bikchandani’s analytical approach and temperament.

Why Jhunjhunwala’s Advice Remains Relevant Today

Markets continue to be volatile and unpredictable, making patience and research even more critical.

The temptation of quick gains and herd mentality can derail disciplined investing; Jhunjhunwala’s principles offer a grounded framework.

With technological disruption and evolving business models, understanding fundamentals and management quality is key.

His advice resonates with both new and seasoned investors navigating complex financial landscapes.

Lessons For Retail Investors And Professionals

Don’t chase trends; identify quality businesses with strong fundamentals.

Embrace a long-term outlook rather than seeking instant gains.

Control emotions; market downturns can offer buying opportunities.

Continuous learning is essential for adapting strategies.

Diversify judiciously to manage risk but don’t dilute conviction.

Conclusion

Rakesh Jhunjhunwala’s timeless investment advice to Sanjeev Bikchandani encapsulates the core pillars of successful investing: quality, patience, conviction, and emotional discipline. These enduring principles are a beacon for all investors striving to build wealth sustainably. As financial markets evolve amidst global uncertainties, Jhunjhunwala’s wisdom serves as a guidepost to navigate the journey with confidence, resilience, and strategic foresight.

Sources: Instagram , Economic Times , Financial Express , Times Now News , Moneycontrol

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