Image Source : Business Today
Box Office Strategy Meets Real Estate Shift
Cinepolis India is targeting double-digit revenue growth in FY26, fueled by blockbuster releases and a revamped expansion model. With hits like Jawan and Animal outperforming pre-pandemic benchmarks by 30%, the multiplex chain is capitalizing on audience demand for larger-than-life cinema.
Key highlights:
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- Plans to add 80 screens in 2025 with ₹280 crore capex
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- Real estate partnerships now favor revenue-sharing over fixed rentals
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- Focus on Tier-2 and Tier-3 cities to tap into India’s “under-screened” potential
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- Food and beverage spend averages ₹50 per ₹100 ticket, with diversification underway
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- 85% of moviegoers have returned to theatres, but frequency remains a challenge
Outlook
Cinepolis is adapting its business model to align with box office performance and mall development timelines. With 432 screens and 600 more signed, the company is betting on immersive experiences and strategic partnerships to sustain momentum.
Sources: Economic Times, Business Standard, Fortune India, Forbes India.
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