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How 33 “No’s” and 18 Months on the Road Built India’s Coolest Luggage Brand


Updated: June 23, 2025 13:50

Image Source: About Amazon India
Here’s a story that shows what grit and patience can do. Mokobara, a new name in Indian luggage, was built by two founders who didn’t give up even after 33 rejections from investors. Instead of backing down, they spent a year and a half testing their bags in real-life situations, gathering feedback from travelers, and making improvements with every round.
 
Here’s what stands out about their journey and what they’ve built:
  • Persistence Paid Off: The founders kept going, even when doors kept closing. They used feedback and real-world testing to make their products better.
  • Real-World Testing: For 18 months, they put their luggage through the wringer. They listened to travelers, tweaked designs, and made sure the bags worked in the chaos of Indian travel.
  • Thoughtful Features: Mokobara bags aren’t just about looks. They include practical touches like charging ports and smart compartments, which make travel a bit easier.
  • Direct Sales: Instead of going through stores, Mokobara sells online. This helps them keep prices fair while maintaining quality.
  • Positive Word of Mouth: Customers have responded well, with many coming back to buy again or recommending Mokobara to friends.
  • Eco-Friendly Choices: The company uses sustainable materials and focuses on responsible manufacturing, which appeals to today’s conscious shoppers.
  • Looking Ahead: The team isn’t stopping here. They’re planning to add more products and even look at markets outside India.
Mokobara’s story is a reminder that persistence, listening to customers, and a willingness to keep improving can lead to something great—even after a lot of rejection.
 
Source: YourStory

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