Pure Water, Pure Cause: Bisleri Champions Sustainability at Manorama Hortus 2025

Updated: December 01, 2025 18:55

Image Source : ANI News

Bisleri International has proudly partnered with Kerala’s Manorama Hortus arts and literature festival as the exclusive Hydration and Sustainability Partner. This collaboration reinforces Bisleri’s commitment to promoting responsible hydration while supporting eco-friendly initiatives and sustainability during the cultural event in Kochi.

In a strategic alliance, Bisleri International has become the exclusive Hydration and Sustainability Partner for Manorama Hortus, Kerala's renowned arts and literature festival held annually in Kochi. This partnership highlights Bisleri’s sustained efforts to blend brand presence with environmental responsibility.

As the hydration partner, Bisleri ensures that attendees at the four-day cultural extravaganza stay refreshed with safe, pure drinking water, reflecting the brand’s commitment to health and wellness. Beyond hydration, Bisleri’s participation prominently features their sustainability agenda, focusing on waste reduction and recycling efforts to minimize environmental impact during the event.

The collaboration includes interactive awareness campaigns under Bisleri’s flagship “Bottles for Change” initiative, educating festival-goers on responsible plastic use and engaging them in sustainability practices. This partnership aligns with Manorama Hortus's ethos of creativity, community, and open dialogue on impactful issues like climate action.

Bisleri International, with over 50 years of legacy, continues to expand its footprint in India and beyond, emphasizing quality, safety, and sustainable growth. This alliance with Manorama Hortus marks a significant step in their journey towards a greener future and socially responsible brand engagement.

Key Highlights:

Bisleri selected as exclusive Hydration and Sustainability Partner for Manorama Hortus Festival
Partnership showcases Bisleri’s commitment to health, hydration, and environmental responsibility
Features “Bottles for Change” initiative promoting plastic recycling and waste management awareness
Supports Manorama Hortus's focus on art, literature, community conversations, and climate action
Reinforces Bisleri’s legacy of purity, trust, and sustainable business innovation

Sources: ANI News, Manorama Hortus official website, Bisleri International corporate announcements

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